We had an article published in La Voz Latina and our phones were ringing off the hook. La Voz Latina has great readership!
Diana Loredo Satar
Que Pasa Minnesota
La Voz Latina La Voz Latina is a Spanish language newspaper that is delivered to key Hispanic centers in the Twin Cities; including homes, apartment complexes and businesses. It was founded in September 1997 to meet the needs of the fastest growing audience in the Twin Cities. In 2003, the Hispanic population became the largest ethnic population in the United States, and demographers report that it continues to grow faster than the general population. According to the Chicano Latino Affairs Council, the Latino population in Minnesota is expected to rise to 6 percent of the state’s population by 2030, an increase of 98 percent. The Twin Cities seven county metropolitan area has over 170,000 Hispanic residents, with over 114,000 living in the urban core in Ramsey and Hennepin Counties. In addition, Minnesota Hispanics rank above Hispanics nationally in advanced degrees, home ownership and household income. We are the only Spanish-language newspaper that is home delivered to the Twin Cities oldest and most established Latino neighborhood, St. Paul’s West Side. The West Side is home to nearly 5,000 Latino residents, and District del Sol, a vibrant Latino shopping district.
Advertising Rates: Open Rate: $13.82/col. in. 1/16th page (3 3/8”x3”) - $82.92 1/8th page (5”x3 1/2”) - $145.11 1/4 page (5”x7”) - $290.22 6-Time: $12.54/col. in. 1/16th page (3 3/8”x3”) - $75.24 1/8th page (5”x3 1/2”) - $131.67 1/4 page (5”x7”) - $263.34 12-Time: $11.17/col. in. 1/16th page (3 3/8”x3”) - $67.02 1/8th page (5”x3 1/2”) - $117.29 1/4 page (5”x7”) - $234.57 Special Half Page: (10 1/4”x7” or 6 3/4”x10”) - $469.22 Special Full Page: (10 1/4”x14”) - $938.45 Color: Spot $75; Full $300 Combination Rate: $58.59/col. in. Pre-printed Inserts: $60 per thousand (4,000 minimum) Single sheet flyer. Larger pieces by quote. Member of the Minnesota Newspaper Association
For more information, call 651-457-1177
Circulation: 8,500 Distribution: La Voz Latina is distributed free to every home on St. Paul’s West Side (zip code 55107), the Twin Cities most established Hispanic community, as well as to apartments, Hispanic businesses and other high traffic points in the St. Paul and Minneapolis metro area. Distribution includes zip codes 55101, 55102, 55107, 55118, 55120, 55075, 55404, 55408, 55423.
Hennepin County Mechanicals: We are a tabloid newspaper 15 inches high with one pica space between columns. Full page advertising dimensions: 10 1/4" x 14"
1 column: 1 5/8 inches wide
2 column: 3 3/8 inches wide
3 column: 5 inches wide
4 column: 6 3/4 inches wide
5 column: 8 1/2 inches wide
6 column: 10 1/4 inches wide
Our newspaper group reaches over 37,500 homes and businesses in the St. Paul market, as well as the Hispanic audience of the Twin Cities. For more information, call 651-457-1177.